Some of your members live in districts and states represented by very powerful members of Congress, some by very weak. Telling them about the power equation and the special impact they can have on leadership in Congress can be very motivational.
Show them this list of relative power:
http://www.congress.org/congressorg/power_rankings/overall.tt
You can also use this list to plan your organization's strategy making sure you cover key gatekeepers. Having a list of key elected officials for your specific issues will do the same thing.
I like to show a map of where key decision makers live. It's often surprising and opens the eyes of people who live in those states or districts.
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